Why you need to give importance to UI/UX

UI and UX are two terms that go hand-in-hand with each other and these elements are the major features of attraction for any business website.

User interface sums up the buttons or icons used to make communication with a user easier.  The design or the layout of elements plays a major role if those are designed or placed badly or even if they can’t be understood by your visitor then “you’re in for a treat”.  I’m actually being very sarcastic, if you could see my face right now you’d understand.

Anyway, getting back to the topic, User Experience on the other hand is the experience of the user whilst he or she was going through your site. Sometimes a user may find it difficult to locate your CTA or other aspects and if you fail to improve your UX then there’s not much we can do for you.

Get in touch with a creativeui/ux desin company in Delhi if you want to improve traffic on your site and attain beer WoM (Word of mouth).  Keep in mind that color balance, placement of elements, text to image ratio, icons or visuals,  navigation, loading speed etc play a very (VERY) crucial part in the success of your online presence and business purposes.

Things you need to know

A good UI needs to be:

·         Clean

·         Clear

·         Attractive

·         Efficient

·         Responsive

·         Familiar

·         Concise

·         Consistent

For great and responsive designs for your website contact CodeRang, the best web design company in Delhi NCR.  We have designed websites for many great organizations like Arena institute, Aptech institute, The Red Cross to name a few.

Many experts have claimed that your website is one of the major aspects that lures people to your business or brand and converts them. Integration is the key to success here. Also keep in mind the theme of your business before developing your designs. Let us say you sell kids products or have a kids’ channel, it would then be wise and clever of you to design your site according to your business instead of making something completely irrelevant. Apart from that the color combination must also be thoroughly thought through. A corporate organization doesn’t play with too much color but a kids channel does. Your Logo is also a crucial factor that needs to be taken into consideration because your logo is your gateway to conversion.