SMO: Tracking Your Activities Through Social Tools

Social media optimization is a process through which marketers or individuals optimize or improve their social visibility, reputation and activities. With everything being digital today, it is hard to keep up with competitors but an agency that offers SMOservices in Delhi could help you attain your goals for better online presence.

Here are a couple of tools you ought to use if you want to attain the perfect web presence or online existence.

Social Mentions is a very popular tool used by experts and is a very effective listening apparatus. It is a search platform that mentions the latest trends and your mentions on blogs (micro & macro) and so forth.

Topsy is another social network analytics apparatus that helps one get an idea about the no. of tweets, mentions, engagements, etc.

Postific is meant for businesses looking for new customers and for those who want to get an overview of their social engagements.

Hootsuite was founded in 2008 by three people.  Today it is one of the most common social management tool and allows businesses to share one post on different platforms at the same time. This way you save time and since time is very precious, you need to utilize it efficiently.

Circlecount is used to mainly understand your social media activities. It seems like it is useless but it isn’t.

These are just some equipment used there are hundreds of other ones out there too.

Why do we use them?

There are a number of reasons why we use them. Sometimes we want to increase our reach, understand our effectiveness, increase our productivity, efficiency, or maybe we just want more collaboration, more continuity, execution and also for future scopes.

It is quite obvious that such platforms (Twitter, Instagram, Pinterest and facebook or even LinkedIn) get us a lot of possibilities for leads and sales to occur. Here we can broadcast our marketing skills and strategies or influence people to take action. They also offer us in-built analytics but if we wish to collectively see which ‘podium’ is doing better, then the above mentioned ones are quite helpful.

If your results aren’t up to par then you should maybe try implementing different tactics to gain better visibility or to keep visitors returning to your page/site. This can only be done if you implement great explainer videos. We (Coderang) make the best and most interactive videos. Ask around, we’re considered the best 3d and2d animation company in Delhi. Apart from that you will also need to have a proper UI/UX.