Blogging: an art it is but finding the right topic and the
right words to glue readers to your blog. Today’s blog is about reducing bounce
rates from your blog but before we can establish that it’s important for you to
know what it is.
Bounce rates are the rate at which people bounce from your
site after landing on it. This rate can be analyzed from your Google Analytics
account. If you don’t already have an account it is high time you create one.
This can help you establish where you’re getting traffic from and who is
visiting your site and how frequently. Webdevelopment company in Delhi NCR have specialized developers who
manage your blogs on your site and make changes accordingly.
Not many people know this but a blog is just as important as
visuals to keep visitors or viewers inclined towards your site.
Here’s what you can
do to reduce bounce rates from your blog:
Write a Compelling
Piece
This means you should be writing something interesting,
related to your services. This does not mean you will be writing about your
service in particular but you’ll mention it in your blog in such a way that
people don’t think it’s a marketing strategy.
For instance, if you are writing about explainer videos, you
won’t mention that you offer the service but you will write a blog about it.
Mention the pros and cons of them then also specify your agency somewhere in
the first or second paragraph.
Link Your New Blogs
with Older Ones
A great strategy is to link your new blogs with older ones.
That way a reader gets a better reference as to what they’re reading.
Use Appealing Visuals
You’ve got to make use of compelling visuals if you want
viewers to finish reading your blog. Add an attractive image in the title or
have GIFs or even explainer videos for all I care. As long as you’ve got
something appealing on yours site it doesn’t matter. Also, if you’re starting a
blog on your site, ensure proper designs are used. We (CodeRang) are the best web design company in Delhi NCR and
ensure 100% designs that are friendly and easy to understand.
Allow Easy navigation
I for one find it
very irritating when I can’t navigate easily through a blog or a site for that
matter. Make sure you offer easy navigation or else readers will deflect from your
blogs like a reflection from a mirror.
Allow people to drop
comments or sign-up for your blogs
People are never
satisfied if they can’t post comments or subscribe to your blogs. Give viewers
the option of doing so. This reduces bounce rates by 10%.
No comments:
Post a Comment