The
biggest dilemma today is how to make content go viral. Everyone is desperate to
get their content or blogs spreading like forest fires but there are many times
when that doesn’t happen.
The
art of making content go viral is a bit complicated but once you get the hold
of it I am sure you’re going to be quite happy with yourself.
How
do people craft contagious content? Why aren’t you able to do the same? Is
something wrong with your content or is it your site that’s plain boring? Why
are others doing better than you? What is their secret?
There
is an art to making content go viral and spread like a forest fire and
sometimes people are unknowingly implementing a secret or magical strategy to
help them sell their content like hot cakes. Coderang provides best SEO Services in Delhi that offer to write up emotion-driven
content to improve traffic on your website.
This
post is a small guide that will help you make your content go viral.
Keep
your content positive: According to a study conducted by many American
Marketing experts, a positive blog is more contagious than a negative one.
Negative clogs are prone to more controversy and may help you get your fifteen
seconds of fame but there’s no guarantee it will catch on.
Tip:
Make use of emotions in your blog. Emotionally connecting with your audience
triggers a better response. Your emotions should ignite fear, anger, attachment
and happiness.
Useful content gets shared
Doesn’t it make sense that people like sharing
content that is actually helpful? Why would someone share your blog or article
if it is of no use to them?
Now
let’s get to the Part on How to produce Content That Goes Viral
Now
that we’ve established the basics of what people like to read or share we
should move on to the crucial part- how to produce content that goes viral.
It’s
worth remembering that positive uplifting content usually always gets shared.
There are a lot of unhappy people all over the world who would like to engage
with positive content to give them a little boost. Share inspirational content
and add an uplifting visual.
If
your main focus is driving more traffic to your website then it’s pretty
obvious that you need to post relevant and useful content that can help others.
Pick topics that people struggle with or would like to learn more about. Try
implementing practical content wherever and whenever possible.
Preparing practically helpful Content
What
does a copywriter generally do when he or she is done with an article? Go
through it and make some finishing touches right? Yup, it is but there is one
final step many writers skip. What is that step?
Whenever
you go through your content you must figure out the next action you want people
to take. Finish your article with a small section that will tell people (your
audience) what to do.
This
is actually a great strategy because you are telling people what to do next.
You’re giving an indication to your readers as to what to do next.
Activating Emotions
There
is a simple hack to getting people to share your content-activating emotions in
readers.
If
you manage to do this you are all set. Trigger high emotions in your audience
and your content is more likely to be talked about and shared on social
platforms.
Just
a reminder, high arousal emotions can be both negative and positive. Both work
but your audience is more likely to swoon over positive content.
Focus
on these emotions: Fear, Joy, Anxiety, lust and awe. This may sound easy but it
isn’t. Researchers and psychologists have claimed that it is simple to activate
emotions but you have got to have an understanding on which particular emotion
you’d want to target. Once you have established that, hit it perfectly.
Final words
Now
that we have come to the end of this article I want you to keep two things in
mind:
1. To get more traffic to your website you
will need to come up with useful content. Present them with examples and maybe
add a couple of links or images on how to carry out a certain task or activity.
2. Don’t just write because you have to. Write
to evoke emotions. The more you attack and arouse emotions of your users the
better the response.
Believe
me, it works!
For
Content Writing services make sure to
check out CodeRang’s website and Facebook page to get a gist of what kind of
content we come up with.
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